Lifecycle, Audi Senior Film Creative & Director

Audi. Lifecycle.

Finding a visual and sonic language for Audi’s electric future.

Droga5 | Accenture Song

ECD Vix Jagger

The brief

Develop a compelling campaign pitch for Audi’s electric future, with a film language that could hold together across the proposed work.

The contribution

Working alongside ECD Vix Jagger and the Accenture production team, I developed the visual and musical approach through direction, art direction and editing. AI-generated imagery, sourced footage and bespoke filming were brought together around a shared tone and rhythm.

The value

The work demonstrates how I turn early creative exploration into a tangible cinematic proposition: something a team can see, discuss and develop further. The films shown here were created for the pitch.

← Selected work

Presence, Audi Senior Film Creative & Director

Lifecycle, Audi Senior Film Creative & Director

Charged, Audi Senior Film Creative & Director