The creative centre

I led creative development with My Perfect Cousin, evolving my original treatment into a shared campaign vision. My focus was the experiential, human and sensorial side of Burgess: how a moment feels, how people inhabit it, and what stays with us afterwards.

Leading the approach

I brought the team together around that direction, connecting performance, art direction and cinematic storytelling. Colour, light, movement, texture and sound became parts of the same experience, giving individual scenes a shared emotional and visual logic.

From treatment to screen

The finished hero film and shorter pieces carry that creative centre across moments of discovery, celebration and rest. The work shows how I can help a team develop an idea and sustain its character through execution.

← Selected work